Teddy Brown works at a large advertising agency and is handed an assignment that looks impossible: making frozen porridge appeal to shoppers. His answer is a campaign built on sexual imagery, which puts him directly at odds with a movement campaigning for cleaner television, an organisation in which his wife holds a senior position. The arrival of a Swedish au pair in the household adds further strain at home while the campaign gathers attention.
Released in March 1970, this British comedy runs 94 minutes. Jim Clark directed it from a screenplay by Denis Norden, Marty Feldman and Barry Took, with Ned Sherrin producing. Feldman, then known chiefly as a comedy writer and performer, takes the lead as Teddy Brown, appearing alongside Judy Cornwell as Liz Brown, Garry Miller as Richard Brown, Shelley Berman as Nat Kaplan, Hy Hazell as Mrs. Kaplan and Julie Ege as Inga Giltenburg, within a credited cast of 47.
The film arrived early in Clark's directing career, which had begun with a 1960s feature and would continue through the following decades. Its reception has been modest: on TMDB it holds a rating of 4.9 out of 10 from 21 votes, a small sample indicating limited attention rather than a broad consensus.
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