So Fine

So Fine is a 1981 American comedy written and directed by Andrew Bergman, marking his first time behind the camera. Ryan O'Neal plays Bobby Fine, a literature professor who sets aside his teaching career to help his father Jack, the owner of a failing women's clothing business, played by Jack Warden. With the company deep in debt, Bobby stumbles into an idea that becomes an unexpected and immediate financial success: a distinctive line of jeans. Mariangela Melato, Richard Kiel, Fred Gwynne and Mike Kellin round out the cast.

The film was already released on September 25, 1981, and runs 90 minutes. It followed Bergman's earlier work as a screenwriter and preceded several other comedies he directed in the following years, including The Freshman, Honeymoon in Vegas, It Could Happen to You and Striptease.

Warner Bros. Pictures produced the film, which took in about 10 million USD worldwide. Audience response was modest: on IMDb it holds a 5.1 rating from roughly 1,500 votes, while on TMDB it stands at 4.7 from 26 votes. A film critics' rating of 6.3 from nine reviews puts professional assessments somewhat above the audience scores, though both point to a mixed reception overall.