How to Stop Being a Loser

James struggles with his lack of confidence and inability to attract women. To improve his romantic prospects, he begins studying seduction under the guidance of a pick-up artist named Ampersand. As James implements these new techniques, he starts to doubt Ampersand's motives and reflects on what would actually bring him fulfillment in his personal life.

This British comedy was directed by Dominic Burns, marking the first of three films he directed between 2011 and 2012. The screenplay was written by Rupert Knowles and Chris Grezo. The movie stars Simon Phillips as James and Craig Conway as Ampersand, with a supporting cast that includes Gemma Atkinson, Stephanie Leonidas, Billy Murray, and Martin Kemp.

Produced on a budget of 2 million USD, the film has received mixed responses from viewers. It holds a rating of 4.7/10 on IMDb based on 768 votes and a slightly higher score of 5.3/10 on TMDB from 15 votes.